On this page there’s 15 highlights (view in Baymard Premium) outlining what HEB are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 170 cross-sells examples.)

The screenshot was taken on September 5, 2023 and depicts HEB’s Cross-Sells. In total, we’ve reviewed 66 of HEB’s page designs. To see them all, visit the full HEB UX case study.