On this page there’s 13 highlights (view in Baymard Premium) outlining what Nike are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 357 product page examples.)

The screenshot was taken on May 13, 2015 and depicts Nike’s Product Page. In total, we’ve reviewed 88 of Nike’s page designs. To see them all, visit the full Nike UX case study.