On this page there’s 48 highlights (view in Baymard Premium) outlining what Costco are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 1172 product page examples.)

The screenshot was taken on January 23, 2024 and depicts Costco’s Product Page. In total, we’ve reviewed 65 of Costco’s page designs. To see them all, visit the full Costco UX case study.