On this page there’s 12 highlights (view in Baymard Premium) outlining what Bang & Olufsen are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 99 gifting examples.)

The screenshot was taken on December 14, 2023 and depicts Bang & Olufsen’s Gifting. In total, we’ve reviewed 25 of Bang & Olufsen’s page designs. To see them all, visit the full Bang & Olufsen UX case study.