On this page there’s 10 highlights (view in Baymard Premium) outlining what GAP are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 1236 main navigation examples.)

The screenshot was taken on May 27, 2024 and depicts GAP’s Main Navigation. In total, we’ve reviewed 76 of GAP’s page designs. To see them all, visit the full GAP UX case study.