On this page there’s 5 highlights (view in Baymard Premium) outlining what Aldi are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 741 search field examples.)

The screenshot was taken on October 9, 2023 and depicts Aldi’s Search Field. In total, we’ve reviewed 72 of Aldi’s page designs. To see them all, visit the full Aldi UX case study.