On this page there’s 5 highlights (view in Baymard Premium) outlining what Kicks are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 692 autocomplete suggestions examples.)

The screenshot was taken on May 18, 2023 and depicts Kicks’ Autocomplete Suggestions. In total, we’ve reviewed 41 of Kicks’ page designs. To see them all, visit the full Kicks UX case study.