On this page there’s 6 highlights (view in Baymard Premium) outlining what Dell are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 762 autocomplete suggestions examples.)

The screenshot was taken on June 1, 2015 and depicts Dell’s Autocomplete Suggestions. In total, we’ve reviewed 56 of Dell’s page designs. To see them all, visit the full Dell UX case study.