On this page there’s 6 highlights (view in Baymard Premium) outlining what JCPenney are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 762 autocomplete suggestions examples.)
The screenshot was taken on August 27, 2019 and depicts JCPenney’s Autocomplete Suggestions. In total, we’ve reviewed 52 of JCPenney’s page designs. To see them all, visit the full JCPenney UX case study.