On this page there’s 4 highlights (view in Baymard Premium) outlining what Build.com are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 82 comparison tool examples.)

The screenshot was taken on January 21, 2015 and depicts Build.com’s Comparison Tool. In total, we’ve reviewed 75 of Build.com’s page designs. To see them all, visit the full Build.com UX case study.