On this page there’s 5 highlights (view in Baymard Premium) outlining what Adidas are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 428 address book examples.)

The screenshot was taken on November 23, 2022 and depicts Adidas’ Address Book. In total, we’ve reviewed 59 of Adidas’ page designs. To see them all, visit the full Adidas UX case study.