On this page there’s 5 highlights (view in Baymard Premium) outlining what Fat Brain Toys are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 428 address book examples.)

The screenshot was taken on June 6, 2023 and depicts Fat Brain Toys’ Address Book. In total, we’ve reviewed 35 of Fat Brain Toys’ page designs. To see them all, visit the full Fat Brain Toys UX case study.