Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the homepage and category navigation of 100 top e-commerce sites. You’re currently navigating by page type (Product List). You can also navigate by case studies.

On this page there's 16 highlights (pro only) outlining what Macy's are doing right and wrong. The screenshot was taken January 12, 2016 and depicts Macy's Intermediary Category Page and Product List.

In total, 5 of Macy's pages have been benchmarked across 79 usability guidelines from the Homepage & Category research study. See full Macy's case study.

Close overlay