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This is a usability benchmark of the homepage and category navigation of 100 top e-commerce sites. You’re currently navigating by page type (Product List). You can also navigate by case studies.

On this page there's 14 highlights (pro only) outlining what Rakuten are doing right and wrong. The screenshot was taken March 21, 2016 and depicts Rakuten's Product List.

In total, 5 of Rakuten's pages have been benchmarked across 79 usability guidelines from the Homepage & Category research study. See full Rakuten case study.

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