This is a usability benchmark of the homepage and category experience of Barnes & Noble and 49 other sites. The overall performance of Barnes & Noble is state of the art.
It is especially a state of the art Site-Wide Layout, Category Taxonomy, and Main Navigation that helps Barnes & Noble’s category UX. Do, however, watch out for their poor Product Lists performance.
We also benchmarked Barnes & Noble in 2013. Since then, their overall UX performance is 81% better.