Note: You have full access to this benchmark database in your Baymard Pro account.

Build.com’s Mobile E-Commerce UX

This is a usability benchmark of the mobile site user experience of Build.com and 49 other sites. The overall performance of Build.com is poor. Build.com's mobile design in particular suffers from usability issues caused by poor Navigation & Product Browsing, broken Product Descriptions & Specs, and broken Error Messages. That said, their mobile design performs great within Redundancy & Simplicity.

Rank: #29 of 50

Usability Score: 322

URL: build.com

Reviewed by: Thomas Grønne

Poor
Acceptable
Good

Overall Mobile UX Performance

146 Guidelines · Score: 322

Navigation & Product Browsing

4 Guidelines · Score: 32.4

Guideline #29: Not Applicable · Score: 0.0
Guideline #30: Issue Resolved · Score: 28.8
Guideline #31: Adhered High · Score: 21.6
Guideline #32: Violated High · Score: -18.0
Guideline content only available in Baymard Pro – Get Full Access

Search

5 Guidelines · Score: -113.4

“Broken” Performance
Guideline #33: Violated High · Score: -25.2
Guideline #34: Violated High · Score: -28.8
Guideline #35: Violated High · Score: -25.2
Guideline #36: Violated Low · Score: -12.6
Guideline #37: Violated High · Score: -21.6
Guideline content only available in Baymard Pro – Get Full Access

Product List

12 Guidelines · Score: 28.8

Guideline #38: Adhered High · Score: 28.8
Guideline #39: Adhered High · Score: 25.2
Guideline #40: Violated High · Score: -21.6
Guideline #41: Violated High · Score: -18.0
Guideline #42: Adhered High · Score: 18.0
Guideline #43: Adhered High · Score: 21.6
Guideline #44: Violated High · Score: -18.0
Guideline #45: Neutral · Score: 0.0
Guideline #46: Not Applicable · Score: 0.0
Guideline #47: Not Applicable · Score: 0.0
Guideline #48: Violated High · Score: -14.4
Guideline #49: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Filtering & Sorting

9 Guidelines · Score: 5.4

“Broken” Performance
Guideline #50: Adhered High · Score: 25.2
Guideline #51: Adhered High · Score: 25.2
Guideline #52: Violated Low · Score: -9.0
Guideline #53: Violated High · Score: -18.0
Guideline #54: Violated High · Score: -18.0
Guideline #55: Violated High · Score: -18.0
Guideline #56: Violated Low · Score: -7.2
Guideline #57: Adhered High · Score: 14.4
Guideline #58: Adhered High · Score: 10.8
Guideline content only available in Baymard Pro – Get Full Access

Cross Navigation & Compatibility

5 Guidelines · Score: 64.8

“State of the Art” Performance
Guideline #59: Adhered High · Score: 21.6
Guideline #60: Adhered Low · Score: 9.0
Guideline #61: Adhered Low · Score: 9.0
Guideline #62: Adhered High · Score: 14.4
Guideline #63: Adhered High · Score: 10.8
Guideline content only available in Baymard Pro – Get Full Access

Product Page Layout

6 Guidelines · Score: 64.8

“State of the Art” Performance
Guideline #64: Adhered High · Score: 25.2
Guideline #65: Adhered High · Score: 21.6
Guideline #66: Violated Low · Score: -9.0
Guideline #67: Adhered High · Score: 18.0
Guideline #68: Adhered Low · Score: 9.0
Guideline #69: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

Product Images

5 Guidelines · Score: 100.8

“State of the Art” Performance
Guideline #70: Adhered High · Score: 28.8
Guideline #71: Adhered High · Score: 25.2
Guideline #72: Adhered High · Score: 25.2
Guideline #73: Adhered High · Score: 14.4
Guideline #74: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Product Descriptions & Specs

3 Guidelines · Score: 7.2

“Broken” Performance
Guideline #75: Adhered High · Score: 25.2
Guideline #76: Violated High · Score: -18.0
Guideline #77: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

Cart

2 Guidelines · Score: 7.2

Guideline #81: Adhered High · Score: 18.0
Guideline #82: Violated High · Score: -10.8
Guideline content only available in Baymard Pro – Get Full Access

Total Cost

6 Guidelines · Score: -36.0

“Broken” Performance
Guideline #83: Violated High · Score: -28.8
Guideline #84: Not Applicable · Score: 0.0
Guideline #85: Adhered High · Score: 21.6
Guideline #86: Not Applicable · Score: 0.0
Guideline #87: Violated High · Score: -18.0
Guideline #88: Violated High · Score: -10.8
Guideline content only available in Baymard Pro – Get Full Access

Shipping

3 Guidelines · Score: -34.2

“Broken” Performance
Guideline #89: Violated Low · Score: -12.6
Guideline #90: Violated High · Score: -21.6
Guideline #91: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

Account

3 Guidelines · Score: 68.4

“State of the Art” Performance
Guideline #92: Issue Resolved · Score: 25.2
Guideline #93: Issue Resolved · Score: 25.2
Guideline #94: Adhered High · Score: 18.0
Guideline content only available in Baymard Pro – Get Full Access

Editing & Verifying Inputs

7 Guidelines · Score: 81.0

Guideline #95: Adhered High · Score: 25.2
Guideline #96: Adhered High · Score: 25.2
Guideline #97: Adhered High · Score: 21.6
Guideline #98: Violated Low · Score: -9.0
Guideline #99: Neutral · Score: 0.0
Guideline #100: Adhered High · Score: 18.0
Guideline #101: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

Redundancy & Simplicity

5 Guidelines · Score: 72.0

“State of the Art” Performance
Guideline #102: Adhered High · Score: 21.6
Guideline #103: Adhered High · Score: 18.0
Guideline #104: Adhered High · Score: 18.0
Guideline #105: Adhered High · Score: 7.2
Guideline #106: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Form Layout

5 Guidelines · Score: -3.6

“Broken” Performance
Guideline #107: Not Applicable · Score: 0.0
Guideline #108: Violated High · Score: -18.0
Guideline #109: Not Applicable · Score: 0.0
Guideline #110: Adhered High · Score: 7.2
Guideline #111: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Input Functionality

5 Guidelines · Score: 21.6

Guideline #112: Not Applicable · Score: 0.0
Guideline #113: Adhered High · Score: 10.8
Guideline #114: Not Applicable · Score: 0.0
Guideline #115: Adhered High · Score: 10.8
Guideline #116: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

Field Descriptions

10 Guidelines · Score: -48.6

“Broken” Performance
Guideline #117: Violated Low · Score: -14.4
Guideline #118: Violated High · Score: -28.8
Guideline #119: Violated High · Score: -25.2
Guideline #120: Violated High · Score: -21.6
Guideline #121: Issue Resolved · Score: 21.6
Guideline #122: Adhered High · Score: 18.0
Guideline #123: Violated High · Score: -14.4
Guideline #124: Violated Low · Score: -5.4
Guideline #125: Adhered High · Score: 14.4
Guideline #126: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Touch Keyboards

5 Guidelines · Score: 72.0

“State of the Art” Performance
Guideline #127: Adhered High · Score: 21.6
Guideline #128: Adhered High · Score: 21.6
Guideline #129: Adhered High · Score: 14.4
Guideline #130: Adhered High · Score: 7.2
Guideline #131: Adhered High · Score: 7.2
Guideline content only available in Baymard Pro – Get Full Access

Error Messages

5 Guidelines · Score: -39.6

“Broken” Performance
Guideline #132: Violated High · Score: -28.8
Guideline #133: Violated Low · Score: -10.8
Guideline #134: Not Applicable · Score: 0.0
Guideline #135: Not Applicable · Score: 0.0
Guideline #136: Not Applicable · Score: 0.0
Guideline content only available in Baymard Pro – Get Full Access

All 50 sites were benchmarked across the 146 guidelines from the Mobile E-Commerce usability study. During our evaluation, the mobile experience of Build.com adhered to 54 usability guidelines, violated 35, and scored neutral on 2 occasions, while a remaining 55 guidelines weren’t applicable.

See methodology to read up on the evaluation criteria and scoring algorithm.

To read each guideline and review your own sites, you’ll need to get full access.

Industry Comparison: Home & Hardware

Overall Build.com ranks 29 when comparing the user experience of their mobile site against that of the 49 other major US e-commerce mobile sites in the benchmark, and ranks 5 in the Home & Hardware industry.

Poor
Acceptable
Good

4. Lowe's

5. Build.com

Close overlay