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Dick’s Sporting Goods’ E-Commerce UX
This is an old and partial case study of Dick’s Sporting Goods' e-commerce user experience (UX) performance. We encourage you to explore the 60 up-to-date and exhaustive case studies of major e-commerce sites for a complete and current picture of the e-commerce UX landscape.
Dick’s Sporting Goods’ Desktop E-Commerce Design
7 pages of Dick’s Sporting Goods’ e-commerce site, marked up with 61 best practice examples
Explore Other Research Content
Every 2nd week, we publish a new article on how to build “state of the art” e-commerce experiences — here’s 5 popular ones:
Drop-Down Usability: When You Should (and Shouldn’t) Use Them
Format the ‘Expiration Date’ Fields Exactly the Same as the Physical Credit Card (90% Get It Wrong)
PDP UX: Core Product Content Is Overlooked in ‘Horizontal Tabs’ Layouts (Yet 28% of Sites Have This Layout)
Form Field Usability: Avoid Multi-Column Layouts (13% Get It Wrong)
Form Usability: Getting ‘Address Line 2’ Right
See all 267 articles in the full public archive.