On this page there’s 5 highlights (view in Baymard Premium) outlining what Waters are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 843 account selection examples.)

The screenshot was taken on September 28, 2022 and depicts Waters’ Account Selection. In total, we’ve reviewed 40 of Waters’ page designs. To see them all, visit the full Waters UX case study.