This is a usability benchmark of the checkout process of 150 top e-commerce sites.
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In this checkout step there's 5 highlights (pro only) outlining what Etsy are doing right and wrong. The screenshot was taken June 6, 2016 and depicts Etsy's Account.
In total, 7 of Etsy's checkout steps have been benchmarked across 134 usability guidelines from the E-Commerce Checkout research study. See full Etsy case study.
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