On this page there’s 4 highlights (view in Baymard Premium) outlining what Grainger are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 843 account selection examples.)

The screenshot was taken on March 9, 2012 and depicts Grainger’s Account Selection. In total, we’ve reviewed 56 of Grainger’s page designs. To see them all, visit the full Grainger UX case study.