On this page there’s 16 highlights (view in Baymard Premium) outlining what Bass Pro Shops are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 160 cross-sells examples.)

The screenshot was taken on April 22, 2019 and depicts Bass Pro Shops’ Cross-Sells. In total, we’ve reviewed 38 of Bass Pro Shops’ page designs. To see them all, visit the full Bass Pro Shops UX case study.