On this page there’s 16 highlights (view in Baymard Premium) outlining what L.L. Bean are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 160 cross-sells examples.)

The screenshot was taken on May 24, 2021 and depicts L.L. Bean’s Cross-Sells. In total, we’ve reviewed 49 of L.L. Bean’s page designs. To see them all, visit the full L.L. Bean UX case study.