Apple’s Product Page

153 of 1277 Product Page Examples:

On this page there’s 57 highlights (view in Baymard Premium) outlining what Apple are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 1277 product page examples.)

The screenshot was taken on June 29, 2023 and depicts Apple’s Product Page. In total, we’ve reviewed 55 of Apple’s page designs. To see them all, visit the full Apple UX case study.

Violated High

Research Guideline #757

Importance: Essential · Single-Platform

Dig deeper: Implementation breakdown, UX advice, Editor’s note, 3 extra images, Underlying UX research

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Violated High

Research Guideline #828

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Adhered High

Research Guideline #860

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Neutral

Research Guideline #817

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #792

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Adhered High

Research Guideline #816

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated Low

Research Guideline #778

Importance: Detail · Single-Platform

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Violated High

Research Guideline #779

Importance: Essential · Multi-Platform

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Adhered High

Research Guideline #854

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Adhered High

Research Guideline #852

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #849

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated High

Research Guideline #775

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Violated Low

Research Guideline #773

Importance: Detail · Single-Platform

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Adhered High

Research Guideline #740

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, Editor’s note, 5 extra images, Underlying UX research

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Adhered High

Research Guideline #850

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #851

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Neutral

Research Guideline #777

Importance: Detail · Single-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #774

Importance: Essential · Multi-Platform

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Adhered High

Research Guideline #776

Importance: Essential · Single-Platform

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Violated Low

Research Guideline #755

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Adhered High

Research Guideline #741

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Adhered High

Research Guideline #747

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Adhered High

Research Guideline #853

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated Low

Research Guideline #744

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Violated High

Research Guideline #789

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, 2 extra images, Underlying UX research

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Violated High

Research Guideline #805

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Adhered Low

Research Guideline #819

Importance: Impactful · Multi-Platform

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Adhered High

Research Guideline #800

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated Low

Research Guideline #804

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #825

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #836

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #802

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #791

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #795

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #739

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #803

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated High

Research Guideline #807

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #787

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Violated High

Research Guideline #798

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #766

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #848

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #841

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Violated High

Research Guideline #843

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Adhered High

Research Guideline #1238

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Adhered Low

Research Guideline #844

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #861

Importance: Impactful · Single-Platform

Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research

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Adhered High

Research Guideline #845

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #814

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #821

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated High

Research Guideline #738

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated Low

Research Guideline #810

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Violated Low

Research Guideline #811

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Adhered High

Research Guideline #813

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated High

Research Guideline #812

Importance: Essential · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research

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Violated High

Research Guideline #827

Importance: Detail · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #745

Importance: Impactful · Multi-Platform

Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research

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Violated Low

Research Guideline #1501

Importance: Essential · Multi-Platform

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