On this page there’s 3 highlights (view in Baymard Premium) outlining what Macy’s are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 373 stored credit cards examples.)
The screenshot was taken on December 2, 2022 and depicts Macy’s Stored Credit Cards. In total, we’ve reviewed 87 of Macy’s page designs. To see them all, visit the full Macy’s UX case study.
Research Guideline #919
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #902
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, 4 extra images, Underlying UX research
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Research Guideline #896
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
This content is only available in Baymard Premium — get full access