On this page there’s 3 highlights (view in Baymard Premium) outlining what Amazon are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 325 video & 360-views examples.)

The screenshot was taken on June 23, 2023 and depicts Amazon’s Video & 360-Views. In total, we’ve reviewed 90 of Amazon’s page designs. To see them all, visit the full Amazon UX case study.