On this page there’s 2 highlights (view in Baymard Premium) outlining what Macy’s are doing right and wrong.
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The screenshot was taken on May 20, 2021 and depicts Macy’s Video & 360-Views. In total, we’ve reviewed 87 of Macy’s page designs. To see them all, visit the full Macy’s UX case study.
Research Guideline #759
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Underlying UX research
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Research Guideline #760
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
This content is only available in Baymard Premium — get full access