This is a usability benchmark of the homepage and category navigation of 100 top e-commerce sites.
You’re currently navigating by page type (Homepage). You can also navigate by case studies.
On this page there's 10 highlights (pro only) outlining what Target are doing right and wrong. The screenshot was taken October 15, 2013 and depicts Target's Homepage.
In total, 6 of Target's pages have been benchmarked across 79 usability guidelines from the Homepage & Category research study. See full Target case study.
© 2018 Baymard Institute
US: +1 (415) 315-9567
EU: +45 3696 9567