You’re browsing the 2013 version of this benchmark database. Head here for the most recent version.
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This is a usability benchmark of the homepage and category navigation of 100 top e-commerce sites. You’re currently navigating by page type (Product List). You can also navigate by case studies.

On this page there's 10 highlights (pro only) outlining what Bass Pro Shops are doing right and wrong. The screenshot was taken December 27, 2013 and depicts Bass Pro Shops' Product List.

In total, 7 of Bass Pro Shops' pages have been benchmarked across 79 usability guidelines from the Homepage & Category research study. See full Bass Pro Shops case study.

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