On this page there’s 16 highlights (view in Baymard Premium) outlining what State Farm are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 429 homepage examples.)

The screenshot was taken on February 9, 2023 and depicts State Farm’s Homepage. In total, we’ve reviewed 35 of State Farm’s page designs. To see them all, visit the full State Farm UX case study.