On this page there’s 5 highlights (view in Baymard Premium) outlining what Bass Pro Shops are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 376 homepage examples.)

The screenshot was taken on May 18, 2015 and depicts Bass Pro Shops’ Homepage. In total, we’ve reviewed 38 of Bass Pro Shops’ page designs. To see them all, visit the full Bass Pro Shops UX case study.