Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the mobile site user experience of 50 major e-commerce sites. You’re currently navigating by page design (Navigation Menu). You can also navigate by site reviews.

On this page there’s 1 highlight (pro only) outlining what Northern Tool are doing right and wrong. The screenshot was taken May 11, 2015 and depicts Northern Tool's Navigation Menu.

In total, 16 Northern Tool page designs have been benchmarked across 146 usability guidelines from the Mobile E-Commerce research study. See full Northern Tool case study.