On this page there’s 8 highlights (view in Baymard Premium) outlining what Dunelm are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 449 payment examples.)

The screenshot was taken on June 25, 2024 and depicts Dunelm’s Payment. In total, we’ve reviewed 48 of Dunelm’s page designs. To see them all, visit the full Dunelm UX case study.