This is a usability benchmark of the shopping experience on 50 major mobile e-commerce sites.
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On this page there's 4 highlights (pro only) outlining what Gap are doing right and wrong. The screenshot was taken April 6, 2015 and depicts Gap's Search Results.
In total, 16 of Gap's pages have been benchmarked across 146 usability guidelines from the Mobile E-Commerce research study. See full Gap case study.
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