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Mobile Web: Search Results
92 design examples manually annotated by Baymard researchers
What’s this? Here you’ll find 92 annotated “Search Results” design examples from Baymard’s UX benchmark of 93 major e-commerce sites. (Note: this is less than 1% of the full research catalog.)
The mobile Search Results page differs significantly from the desktop results page. In usability testing we see that some of the mobile simplifications often cause issues for users. It’s particularly difficult to achieve the right balance for the product list item design on mobile; on the one hand, ensuring enough information and large thumbnails so users avoid opening irrelevant products, while on the other hand keeping them condensed enough to allow users to establish an overview.
More ‘Search Results’ Insights
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Desktop Examples: Besides the mobile examples below, we also have 165+ desktop examples of Search Results Page implementations.
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Learn More: Besides exploring the 92 mobile “Search Results” design examples below, you may also want to read our related article “The State of Mobile E-Commerce Search and Category Navigation”.
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Get Full Access: To see all of Baymard’s 351 mobile research findings you’ll need Baymard Premium access. (Premium also provides you full access to 71,000+ hours of UX research findings, 750+ e-commerce UX guidelines, and 77,800+ UX performance scores.)
Chanel (2021)
6 adhered 0 violated
Louis Vuitton (2021)
6 adhered 1 violated
Bell (2021)
5 adhered 2 violated
Verizon (2021)
5 adhered 3 violated
Chewy (2021)
4 adhered 3 violated
Sainsbury's (2021)
4 adhered 2 violated
Vodafone UK (2021)
4 adhered 3 violated
Van Cleef & Arpels (2021)
4 adhered 2 violated
Jimmy Choo (2021)
4 adhered 1 violated
Zooplus (2021)
3 adhered 3 violated
Dick's Sporting Goods (2021)
3 adhered 3 violated
Smyths (2021)
3 adhered 0 violated
Peapod (2021)
3 adhered 3 violated
Albertsons (2021)
3 adhered 3 violated
TAG Heuer (2021)
3 adhered 4 violated
The Vitamin Shoppe (2021)
2 adhered 1 violated
Fresh Direct (2021)
2 adhered 4 violated
Ocado (2021)
2 adhered 4 violated
Gucci (2021)
2 adhered 2 violated
Guitar Center (2021)
1 adhered 1 violated
Sports Direct (2021)
1 adhered 2 violated
Vitamin World (2021)
1 adhered 2 violated
Shop Apotheke (2021)
1 adhered 1 violated
CVS (2021)
1 adhered 1 violated
Orange (2021)
1 adhered 6 violated
Thomann (2021)
0 adhered 2 violated
Lego (2021)
0 adhered 3 violated
Ulta Beauty (2021)
0 adhered 0 violated
Lowe's (2020)
11 adhered 2 violated
W.W. Grainger, Inc. (2020)
11 adhered 2 violated
Argos (2020)
10 adhered 1 violated
Rakuten (2020)
10 adhered 4 violated
Williams Sonoma (2020)
10 adhered 4 violated
J.C. Penney (2020)
10 adhered 3 violated
Overstock (2020)
9 adhered 5 violated
Best Buy (2020)
9 adhered 3 violated
John Lewis (2020)
9 adhered 4 violated
Costco (2020)
8 adhered 4 violated
Musician's Friend (2020)
8 adhered 2 violated
Neiman Marcus (2020)
8 adhered 4 violated
Crate & Barrel (2020)
8 adhered 3 violated
Sears (2020)
8 adhered 5 violated
REI (2020)
8 adhered 5 violated
Thermofischer (2020)
7 adhered 3 violated
Dell (2020)
7 adhered 7 violated
Marks & Spencer (2020)
7 adhered 4 violated
Victoria's Secret (2020)
7 adhered 6 violated
American Eagle Outfitters (2020)
7 adhered 5 violated
Office Depot (2020)
7 adhered 5 violated
Newegg (2020)
7 adhered 5 violated
H&M (2020)
7 adhered 6 violated
Cole-Parmer (2020)
6 adhered 3 violated
Arrow (2020)
6 adhered 4 violated
Gilt (2020)
6 adhered 6 violated
Etsy (2020)
6 adhered 4 violated
Target (2020)
6 adhered 4 violated
Berlin Packaging (2020)
5 adhered 4 violated
GAP (2020)
5 adhered 6 violated
Urban Outfitters (2020)
5 adhered 6 violated
Hayneedle (2020)
5 adhered 6 violated
Tesco (2020)
4 adhered 5 violated
Northern Tool (2020)
4 adhered 6 violated
TigerDirect (2020)
3 adhered 9 violated
Ann Taylor (2020)
3 adhered 9 violated
HP (2020)
3 adhered 10 violated
Microsoft (2020)
3 adhered 9 violated
Bass Pro Shops (2020)
3 adhered 9 violated
Disney Store (2020)
2 adhered 8 violated
Foot Locker (2020)
1 adhered 7 violated
Hitachi UK (2020)
0 adhered 8 violated
Walmart (2019)
11 adhered 0 violated
Walgreens (2019)
9 adhered 1 violated
Amazon (2019)
9 adhered 2 violated
Wayfair (2019)
9 adhered 1 violated
Home Depot (2019)
8 adhered 2 violated
B&H Photo (2019)
8 adhered 1 violated
ASOS (2019)
8 adhered 4 violated
Macy's (2019)
7 adhered 3 violated
Nordstrom (2019)
7 adhered 2 violated
Staples (2019)
5 adhered 4 violated
Adidas (2019)
5 adhered 4 violated
Zalando (2019)
5 adhered 5 violated
Sephora (2019)
5 adhered 4 violated
Build.com (2019)
5 adhered 3 violated
L.L. Bean (2019)
5 adhered 4 violated
Crutchfield (2019)
3 adhered 8 violated
Apple (2019)
3 adhered 9 violated
Nike (2019)
2 adhered 5 violated
IKEA (2019)
2 adhered 7 violated
Wayfair (2019)
0 adhered 0 violated
Wayfair (2019)
0 adhered 0 violated
Debenhams (2019)
0 adhered 8 violated