Page Types Overview

Search Results

57 design examples manually annotated by Baymard researchers

What’s this? Here you’ll find 57 annotated “Search Results” design examples from Baymard’s UX benchmark of 60 major e-commerce sites. (Note: this is less than 1% of the full research catalog.)

The mobile Search Results page differs significantly from the desktop results page. In usability testing we see that some of the mobile simplifications often cause issues for users. It’s particularly difficult to achieve the right balance for the product list item design on mobile; on the one hand, ensuring enough information and large thumbnails so users avoid opening irrelevant products, while on the other hand keeping them condensed enough to allow users to establish an overview.

More ‘Search Results’ Insights

  • Besides these mobile Search Results we’ve also benchmarked the desktop versions; see the 60 desktop Search Results examples.
  • Learn More: Besides exploring the 57 mobile “Search Results” design examples below, you may also want to read our related article “The State of Mobile E-Commerce Search and Category Navigation”.
  • Get Full Access: To see all of Baymard’s 246 mobile research findings you’ll need Baymard Premium access. (Premium also provides you full access to 49,000+ hours of UX research findings, 700+ e-commerce UX guidelines, and 57,000+ UX performance scores.)

W.W. Grainger, Inc. (2020)

10 adhered 2 violated

Lowe's (2020)

9 adhered 2 violated

Williams Sonoma (2020)

9 adhered 3 violated

Musician's Friend (2020)

8 adhered 2 violated

Argos (2020)

8 adhered 1 violated

Overstock (2020)

8 adhered 4 violated

Rakuten (2020)

8 adhered 4 violated

Dell (2020)

7 adhered 5 violated

Crate & Barrel (2020)

7 adhered 3 violated

REI (2020)

7 adhered 5 violated

J.C. Penney (2020)

7 adhered 1 violated

Neiman Marcus (2020)

6 adhered 4 violated

Marks & Spencer (2020)

6 adhered 4 violated

American Eagle Outfitters (2020)

6 adhered 4 violated

Sears (2020)

6 adhered 5 violated

John Lewis (2020)

6 adhered 2 violated

Victoria's Secret (2020)

5 adhered 6 violated

Best Buy (2020)

5 adhered 1 violated

Office Depot (2020)

5 adhered 2 violated

Newegg (2020)

5 adhered 1 violated

H&M (2020)

5 adhered 3 violated

GAP (2020)

4 adhered 6 violated

Gilt (2020)

4 adhered 6 violated

Urban Outfitters (2020)

4 adhered 6 violated

Hayneedle (2020)

4 adhered 6 violated

Northern Tool (2020)

4 adhered 6 violated

TigerDirect (2020)

3 adhered 8 violated

Ann Taylor (2020)

3 adhered 8 violated

HP (2020)

3 adhered 9 violated

Bass Pro Shops (2020)

3 adhered 8 violated

Etsy (2020)

3 adhered 2 violated

Microsoft (2020)

2 adhered 8 violated

Target (2020)

2 adhered 2 violated

Disney Store (2020)

1 adhered 5 violated

Foot Locker (2020)

0 adhered 4 violated

ASOS (2019)

6 adhered 4 violated

Walmart (2019)

5 adhered 0 violated

Walgreens (2019)

4 adhered 0 violated

Amazon (2019)

4 adhered 1 violated

Wayfair (2019)

4 adhered 0 violated

Zalando (2019)

3 adhered 2 violated

Home Depot (2019)

3 adhered 1 violated

B&H Photo (2019)

3 adhered 0 violated

Staples (2019)

2 adhered 2 violated

Adidas (2019)

2 adhered 2 violated

Macy's (2019)

2 adhered 2 violated

Build.com (2019)

2 adhered 2 violated

L.L. Bean (2019)

2 adhered 1 violated

Nordstrom (2019)

2 adhered 2 violated

Sephora (2019)

1 adhered 3 violated

Crutchfield (2019)

1 adhered 5 violated

IKEA (2019)

1 adhered 3 violated

Apple (2019)

1 adhered 9 violated

Wayfair (2019)

0 adhered 0 violated

Wayfair (2019)

0 adhered 0 violated

Nike (2019)

0 adhered 3 violated

Debenhams (2019)

0 adhered 4 violated