Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the checkout process of 150 top e-commerce sites. You’re currently navigating by checkout step (Billing address). You can also navigate by case studies.

In this checkout step there's 35 highlights (pro only) outlining what Apple are doing right and wrong. The screenshot was taken June 7, 2016 and depicts Apple's Billing address and Payment.

In total, 9 of Apple's checkout steps have been benchmarked across 134 usability guidelines from the E-Commerce Checkout research study. See full Apple case study.

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