On this page there’s 9 highlights (view in Baymard Premium) outlining what JCPenney are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 650 billing address examples.)
The screenshot was taken on March 12, 2012 and depicts JCPenney’s Billing Address. In total, we’ve reviewed 52 of JCPenney’s page designs. To see them all, visit the full JCPenney UX case study.