On this page there’s 22 highlights (view in Baymard Premium) outlining what J.C. Penney are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 160 cross-sells examples.)

The screenshot was taken on June 9, 2021 and depicts J.C. Penney’s Cross-Sells. In total, we’ve reviewed 52 of J.C. Penney’s page designs. To see them all, visit the full J.C. Penney UX case study.