On this page there’s 11 highlights (view in Baymard Premium) outlining what Amazon are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 789 user reviews section examples.)

The screenshot was taken on February 13, 2026 and depicts Amazon’s User Reviews Section. In total, we’ve reviewed 92 of Amazon’s page designs. To see them all, visit the full Amazon UX case study.