You’re browsing the 2013 version of this benchmark database. Head here for the most recent version.
Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the homepage and category experience of 100 major e-commerce sites. You’re currently navigating by page design (Intermediary Category Page). You can also navigate by site reviews.

On this page there’s 3 highlights (pro only) outlining what Wayfair are doing right and wrong. The screenshot was taken November 19, 2013 and depicts Wayfair's Intermediary Category Page.

In total, 7 Wayfair page designs have been benchmarked across 79 usability guidelines from the Homepage & Category research study. See full Wayfair case study.