On this page there’s 16 highlights (view in Baymard Premium) outlining what Macy’s are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 402 customer info & address examples.)

The screenshot was taken on June 9, 2024 and depicts Macy’s Customer Info & Address. In total, we’ve reviewed 87 of Macy’s page designs. To see them all, visit the full Macy’s UX case study.