Research Products & Services

All of Baymard’s 71,000+ hours of e-commerce UX research is available in 3 different formats, for different needs and budgets


Premium Research Catalog

Make Research-Based E-Commerce UX and Design Decisions

Use Baymard’s comprehensive e-commerce UX research to create “State of the Art” e-commerce experiences, discover which design patterns consistently cause usability issues for users, and see how your UX performance stacks up against leading e-commerce sites.

With Baymard Premium you’ll get full access to 130,000 hours of UX research findings, all distilled into 580+ design guidelines and 77,800+ UX performance scores – insights already used by several of the world’s leading e-commerce sites.

Learn more and get full research access


In-House UX Training

Privately held for your team, and customzied to your industry.

Get a remote UX training & workshop program for your company with 8 sessions privately held for your team and customized to your industry & country. The training will be ‘hands-on’, where your team will be applying all the UX research findings directly to your site.

A customized 8 session training program costs $16,500 for 10 attendees incl. Baymard’s preparation and 1-year access to Baymard Premium.

Learn more about our In-House UX training


UX Audit Service

What are the 40 most important changes you can make to your e-commerce user experience?

A usability expert from Baymard will perform a full analysis of your site based on the findings from Baymard’s 130,000 hours of e-commerce UX research.

The audit findings are delivered in a 120-page report outlining the 40 most important UX improvements you can make to your site, along with best-practice examples and UX performance comparisons against leading e-commerce sites.

Audits have a lead time of 10-21 workdays and cost $3,400-$9,700 based on scope.

Learn more about our audit service


What Our Clients Say

Baymard’s research is used by more than 3,000 brands, agencies, researchers, and UX designers, across 80+ countries, and includes 71% of all Fortune 500 e-commerce companies.