Last updated: August 5, 2021.
If you actively sign up for our newsletter, you can unsubscribe at any time by using the one-click “unsubscribe link” placed at the bottom of every e-mail or send an e-mail to email@example.com with the subject “unsubscribe”.
(We never auto-subscribe you to our newsletters if you purchase any of our products or service. You have to actively sign up for newsletters yourself.)
To deliver and improve the services of baymard.com and our products and services, we collect the following information:
We use the data to: offer our products and services, authentication and validation, analyze user behavior, make product improvements, perform billing.
If Baymard Institute is acquired or merged with another company, we will notify you to the extent possible before your information is transferred and then become subject to their privacy policies.
Baymard Institute uses 3rd party hosting providers and processing partners for providing the technology required to run our products and services, this include services outside Europe, for instance, Amazon AWS (server and database for Baymard Premium user profiles, public blog comments), Google Cloud Computing (server and Firebase database to store and process all Review Tool data), Stripe (to securely store credit card and account owner information for Premium customers), Campaign Monitor (newsletter and transactional e-mails), Google Analytics (web analytics and tracking), LuckyOrange (user mouse position tracking, stored for max 30 days), Sentry.io (technical bug tracking), if images are uploaded in the Review Tool the images will be securely processed and hosted by imgix.com.
All of the above services use servers located in USA and some also in Europe.
Credit Card data is handled and stored securely using 256-bit SSL encryption by payment processor Stripe, in complete compliance with VISA and MasterCard approved PCI standards for secure online payments.
When you visit our website or use our services, we store a “cookie” on your computer – a small data file that contains a string of characters – that are used for identifying you, your preferences, service access, and so on.
If you have questions on any of the above, e.g. exactly what data we have stored on you or a request for deleting it all – reach out to Baymard’s Data Protection Manager, Christin Holst firstname.lastname@example.org and we will accommodate your request upon successful verification and within reasonable lead time.