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Homepage & Category Usability
How do users perceive your homepage and navigate your categories?
Research Study
This study on e-commerce homepage and category navigation is based on 2 years worth of usability testing and research, distilled into 79 usability guidelines.
‘Full Access’ includes a 399-page usability report and an interactive benchmark database with 4,500+ best practice examples.
Site Reviews
A usability benchmark of the homepage and categories of 100 top grossing e-commerce sites reviewed across 79 usability heuristics.
The benchmark database includes 790 annotated screenshots, performance reviews, stats & graphs, and more.
Page Designs
Explore design patterns across 200+ different types of homepage and category designs organized into 7 different categories.
This is a great way to get inspiration for your own homepage and category pages, and to get a feel for emerging trends in e-commerce navigation.
UX Audit Service
What are the 15 most important changes you can make to your homepage and category design?
We will put together a detailed 40-page report of the 15 most important usability improvements you can make to your e-commerce homepage design and category taxonomy.
Resources
Study methodology – how the research study was conducted
Report changelog – list of all report updates