Our latest "E-Commerce Navigation" UX benchmark reveals 13 common navigation UX pitfalls - each illustrated with best practices for our large-scale usability testing.
94% of the 33 top-grossing e-commerce sites we benchmarked have accessibility compliance issues with 4 of the most basic accessibility criteria like links, images, and form fields (WCAG 2.1 AA).
Our latest usability research reveals that 26% of users have abandoned an order due to a "too complicated checkout flow" – yet we also find that most sites can reduce the number of form fields by 20-60%.
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