“Intelligent, consumer-focused insights that are clear and actionable.”
Will Close, Director of A/B testing at Nike.com
"An eye opener. This UX audit helped validate assumptions we had and provided visibility on issues we overlooked."
Michael Tran, Sr. Business Analyst at Sony PlayStation
Read 200+ Testimonials“Intelligent, consumer-focused insights that are clear and actionable.”
Will Close, Director of A/B testing at Nike.com
Explore how people choose food, customize items and arrange delivery or pickup on mobile. Baymard’s research covers restaurant ordering and multi-restaurant platforms, connecting menu discovery, checkout and repeat ordering with findings from mobile websites and native apps.
Customers need to understand the menu, make the right customizations and know how their order will arrive. Returning customers also need a useful route back to familiar choices. The research connects these tasks across restaurant and platform experiences, helping teams discuss the full mobile ordering flow.
Explore study findings about choosing food, configuring an order and completing fulfillment, with examples of the interactions that interrupt progress on mobile food-ordering experiences.
Read research on making previous purchases available from the homepage, helping teams examine the information and shortcuts that support familiar grocery and food-delivery orders.
See the 2026 benchmark’s findings on repeat ordering, dietary information, customization and fulfillment across restaurant and platform mobile experiences, with documented examples and assessments.
These figures describe the current food delivery and takeout research collection.
330+
Food delivery and takeout UX guidelines
3,100+
Food delivery and takeout UX performance scores
1,900+
Food delivery and takeout best practice examples
The findings from Baymard’s large-scale testing of ‘Food Delivery’ and ‘Takeout’ mobile apps and mobile websites, provide you with 330+ UX guidelines, along with 3,100+ UX performance scores and 1,900+ best practice examples from ‘Food Delivery & Takeout’ apps and sites.
The research covers the food browsing, customization, and ordering UX, including:
This research examines food delivery and takeout on mobile websites and native apps. Testing includes restaurant-to-consumer experiences such as Starbucks, Chipotle and Domino’s, as well as platforms such as DoorDash and Uber Eats, covering menu discovery, item customization and ordering for delivery or pickup.
The public benchmark covers eight mobile website and app experiences. Researchers assess implementations against research-based criteria and connect scores with examples. The 2026 release discusses recurring issues in reordering, dietary information, navigation and fulfillment, giving teams specific areas to examine.
The findings also draw on Baymard’s wider ecommerce research, including moderated think-aloud testing. The combined evidence helps teams understand why mobile interactions support or interrupt the tasks customers are trying to complete.
Browse mobile and app case studies from restaurant brands and food-delivery platforms. Explore how menus, customizations and fulfillment appear in real interfaces, then use a demo to connect those examples with guidelines relevant to your own ordering experience.
“Here at Boxed we’re a small team who are BIG fans of your research. Your services have been immensely helpful to us as a small UX/UI team, and we are so excited to have a new version of our own product page going into development later this month.”
“I have found the M-Commerce and E-Commerce reports very useful, thank you!”
“Baymard produces some of the most relevant and actionable user experience research available. They really understand the needs of UX and Product Management professionals, and their deep experience in the eCommerce field allows them to offer sophisticated, nuanced insights.”
Baymard’s food delivery and takeout UX audit applies the research to an expert review of your own experience.
Book a demo to explore how the guidelines, examples and benchmarks can support your food delivery and takeout UX decisions.
"An eye opener. This UX audit helped validate assumptions we had and provided visibility on issues we overlooked."
Michael Tran, Sr. Business Analyst at Sony PlayStation
Read 200+ Testimonials