
200,000+ Annotated UX Design Examples from the World's Biggest Brands
Get inspiration for your next UX project with real-world UX design examples, all assessed and annotated using 150,000+ hours of testing insights.
Go way beyond basic screenshots and uncover the key success factors driving thousands of the leading user experiences.

Baymard’s UX research is used by 29,000+ UX professionals in organizations like:







Explore Thousands of Best (and Worst) Practice UX Examples
Browse 200,000+ UX design examples across a range of industries and use cases, all annotated with Baymard's UX Best Practice Guidelines.
Uncover which of your competitors are leading the space and which brands are falling behind.


Discover Which UX Designs Work and Why
Go beyond just looking at screenshots of top websites; eliminate the guesswork with detailed analysis of real world examples.
All 200,000+ design examples are enriched with Baymard’s 150,000+ hours of UX testing, and each is tied specific to a user behavior insight.
Avoid the common pitfalls your competitors are making and apply the key drivers of success to your own site.


UX Design Examples for Every Page Type and Use Case
Browse countless design examples covering everything from homepage UX to product page and check UX.
Our annotated UX design examples contain detailed analysis for a broad range of use cases, giving you the insights your need to transform your site's user experience.

Explore All Features

Research-Backed UX Insights
Refining your user experience and justifying your design decisions has never been easier.
UX Best Practice Guidelines
Over 700 UX best practice guidelines based on 150,000+ hours of user testing.
UX Audit Sevice
Get an in-depth audit for your site carried out by our team of UX experts.
UX-Ray 1.0 (Beta)
Automatic UX analysis for any ecom site. Scan your site and get AI-powered insights with a single click.
UX-Query (Beta)
Get instant answers to any UX question with our AI-powered search assistant.
UX Benchmarking
Get UX performance measures for your site and see how you stack up against the industry leaders and direct competitors in your market.
Review Tool
Self-assess the UX performance of your site with our manual UX review tool.
Research Personalization
Access tailored insights – your UX audit findings seamlessly integrated into our research database giving you
UX Design Examples
200,000+ annotated UX design examples from the world's biggest brands.
Traning & Certification
Accelerate your career and gain access to industry-leading insights and best practices.


Book a Call With One of Our UX Researchers
Want to see how our UX research platform can solve your team's challenges? Have questions about our UX Audit Services? Book a personalized demo with a Baymard expert who'll show you exactly what we offer.
What Our Clients Say
Baymard’s research is used by 29,000+ brands, agencies, researchers, and UX designers, across 80+ countries, and includes 71% of all Fortune 500 ecommerce companies.

“Having Baymard is like having access to a magical UX super power. I can't believe how helpful and easy to use it is, given the vast array of tools and information they provide!”

“Baymard’s training provides the proper language and sound evidence to understand what it means to create a truly usable interface in the ecommerce business.”

“Intelligent, consumer-focused insights that are clear and actionable. The team in the room really loved the way the Baymard Institute highlighted the optimizations in the various user experience elements (copy, layout, design, calls-to-action…), from the perspective of consumer struggles. Baymard’s Usability research really complements our other existing research tools.”
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Weekly articles based on the latest UX research from the Baymard team.
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