Mobile E-Commerce Usability

How do you design a user-friendly shopping experience for a 4-inch screen?

20 articles on mobile e-commerce design and usability

3 Strategies for Handling Accidental ‘Taps’ on Touch Devices

UX Research: 7 Reasons B&H Photo’s Mobile Site is Best-in-Class

42% of Mobile Homepages Risk Setting Wrong Expectations for Their Users

146 guidelines for mobile e-commerce

This study is based on 2 years worth of usability research on how users browse mobile sites, condensed into 146 design guidelines.

'Full Access' includes a 495-page usability report and an interactive benchmark database with 3,500+ best practice examples.

Usability reviews of 50 leading mobile e-commerce sites

A usability benchmark of the mobile user experience at 50 top grossing e-commerce sites reviewed across 146 usability heuristics.

The benchmark database includes 790 annotated screenshots, performance reviews, stats & graphs, and more.

650+ categorized screenshots of mobile pages

Explore design patterns across 650+ mobile page designs organized into 17 different categories.

This is a great way to get inspiration for your own mobile site, and to get a feel for emerging trends in mobile e-commerce.

Get your mobile site reviewed

What are the 20 most important changes you can make to your mobile e-commerce site?

We will put together a detailed report of the 20 most important usability improvements you can make to your mobile shopping experience.

Additional pages and content