Unlock the full potential of your UX team with Baymard's online UX training and certification platform.
Baymard’s UX research services are used by 29,000+ UX professionals in organizations like:
Applied learning that actually sticks, at the cost of a conference ticket. Baymard offers the best e-commerce UX training available.
Research-Based UX Training
Our courses are based on Baymard's 150,000+ hours of UX research, ensuring you learn from large-scale research on online user behavior.
Cultivate a World-class UX Team
Elevate your veterans and provide clear learning pathways for junior UXers.
Create a UX Skill Floor
Build a UX-fluent workforce by familiarizing devs, content managers, SEOs, marketers, PMs, etc. with the basics of e-commerce UX
100% Remote & Self-paced
Scale upskilling efforts up and down to match individual availability and organizational bandwidth
Direct Your Team’s Progress
Use learning goals to guide where your team is going, and the skill matrix to track where they’re at.
Guest Lecturers
Your team can go beyond Baymard’s 150,000+ hours of research with special workshops from Google, Brad Frost, and more.
There are 3x skill & duration levels to match all UX backgrounds and ambitions, from the uninitiated to the veteran:
Tier 1
UX Master
Become a “top 5% UXer” with our most comprehensive degree and be recognized as a “UX Master Certified by Baymard”.
Tier 2
UX Professional
Get both broad and deep e-commerce UX knowledge that will bolster your results and career.
Tier 3
UX Practitioner
A degree built for people that want a solid e-commerce UX foundation - without spending time on the endless details.
Your team will continuously put their learnings into practice by incrementally assessing your site (or a client’s).
Instant Return on Investment
Unlike most training with vague ROI timelines, the built-in site assessments yield tangible business takeaways for every ~15min invested.
Scorecard Deliverable
Each site assessment gets added to a scorecard deliverable for high-level performance insights.
Applied Learning
Ongoing knowledge validation and site assessments ensures this is training that your team will actually remember and know how to apply.
Track team performance, identify gaps & maximize training effectiveness with Team Skill Matrix.
UX Ground Control
The skill matrix gives you the complete picture of your team’s current skill-level; and where it’s going.
Uncover knowledge gaps
Identify individual and team-wide knowledge gaps and deficits, and strategically fix them.
Upskill with surgical precision
Selectively upskill each team member by just the right amount in just the right areas.
There’s 3 UX certification levels with 6 exams each to validate, document, and incentivize employee growth.
Each employee qualifies for a public profile at Baymard site (optional). Formal UX certification helps drive employee adoption and engagement.
Each UX training seat gives one person access to all courses, degrees, and all levels of UX certification.
$2,388 Comprehensive plan + $300 per training seat
Access to:
Baymard Premium UX research access for unlimited users. (‘Comprehensive’ plan, learn more)
UX training & Certification seat for 5 users included.
Book a 30-minute video call to discuss Baymard's online UX Training program or email us at support@baymard.com. We’re here to help!
Baymard’s research is used by more than 3,000 e-commerce companies, researchers, and UX designers, from 80+ countries, and includes 71% of all Fortune 500 companies within e- commerce, including:
“Baymard’s training provides the proper language and sound evidence to understand what it means to create a truly usable interface in the ecommerce business.”
“I wanted to begin by saying how incredibly impressed I have been with the degree/depth of content shared on UX/UI best practices for eCommerce experiences. This has by far been one of the most valuable workshops I have ever attended in my professional career.”
“The UX training course with Baymard is something I wish I had the opportunity to do many years ago. It is a subject matter that everyone who touches any process of website development should know first-hand. Christian did an excellent job at explaining the many guidelines and made it easy to take-in a large amount of comprehensive information without feeling overwhelmed.”
“The training was worth every penny and kudos to Christian and Lauryn for doing such a great job. My mind was definitely blown.”
“Your company produces an excellent product suite: research, training, contextual examples, and the review tool all in one. It should be core training for most roles in e-commerce focused digital agencies.”
“Baymard’s UX training week was invaluable. Christian presented the company’s vast research in an organized and digestible format that encouraged actionable takeaways. I can’t wait to share these learnings with my colleagues!”
“Absolutely superb training! I’m genuinely impressed with how much I learned in 5 days. I would highly recommend this training to anyone who wants to learn how to create state of art e-commerce user experiences.”
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