What are the 15 most important changes you can make to your checkout process?
After benchmarking the top 50 grossing e-commerce sites we have found that they, on average, violate 39 checkout usability guidelines.
Clearly, even the most optimized checkout processes still has room for improvement. Which is why we offer a checkout usability audit based on the 134 findings from our E-Commerce Checkout Usability research study.
A usability expert from Baymard Institute will write a detailed 40-page report of the 15 most important usability improvements you can make to your checkout process.
“Thank you. This was an excellent piece of work: professional, thorough, and actionable for the team. We're very happy with the work Baymard has done for us so far, and I hope we'll have the chance to work together again on future projects.”
Return on Investment: Even the smallest reduction in the abandonment rate for any e-commerce site with significant sales will lead to a notable return on investment, e.g. a reduction from 67% to 65% cart abandonment rate for a site with $1,000,000 annual sales will yield $60,000 extra sales every single year.
“Intelligent, consumer-focused insights that are clear and actionable. The team in the room really loved the way the Baymard Institute highlighted the optimizations in the various user experience elements (copy, layout, design, calls-to-action…), from the perspective of consumer struggles. Baymard’s Usability research really compliments our other existing research tools.”
The cost of a checkout usability audit is $1,900 and includes:
Price: $1,900 · Lead time: 7 workdays
For more info and ordering call +1 (415) 315-9567 or write firstname.lastname@example.org
Refund policy: In the event that we’re unable to provide 15 improvements we’ll still complete the audit and leave it up to you if you want a refund.