Note: You have full access to this benchmark database in your Baymard Pro account.

This is a usability benchmark of the filtering and sorting experience of 50 major e-commerce sites. You’re currently navigating by page type (Product List: Search). You can also navigate by case studies.

On this page there's 22 highlights (pro only) outlining what Northern Tool are doing right and wrong. The screenshot was taken February 2, 2015 and depicts Northern Tool's Product List: Search.

In total, 5 of Northern Tool's pages have been benchmarked across 93 usability guidelines from the E-Commerce Product Lists research study. See full Northern Tool case study.

Close overlay